“The MMA Global Awards recognise exceptional companies, people and campaigns worldwide that have made mobile a successful marketing and advertising channel. With a customer base that remains receptive to new mobile technology as well as mobile marketing messages, APAC has hosted some of the most outstanding campaigns in the mobile industry. Asian marketers have been tremendously successful in recognizing and selling mobile as an important and indispensible extension of the current marketing efforts of brands. We are hoping to see greater participation from companies and individuals from APAC at this year’s awards,” said Mr Rohit Dadwal, Managing Director, MMA Asia Pacific Pte Ltd.

Marketers have made some exciting mobile predictions for 2010 and beyond. Mobile video consumption is set to increase significantly. Services that enable video conferencing and the networks and handsets that support it will also proliferate in the coming years. Augmented reality will start playing a larger role in location-based advertising. Proliferation of standardized technology and higher quality camera phones will not only lead to increased adoption of mobile barcodes and coupons, but will also offer a whole new access point to content.

The Awards ceremony will bring together nominees from all parts of the world to share their campaigns and regional perspectives that are reflective of these vibrant times in mobile. Apart from Asia Pacific, the Annual Awards see representation from North America, Central & Latin America, Europe, Africa and Middle East.

Last year’s event saw 17 nominations from the APAC region. Winners included outstanding regional campaigns produced by market leaders such as Phonevalley, AURA Interactive, The Hyperfactory and Tribal DDB India.

The 2010 Annual Global MMA Awards categories include:
• Best Use of Mobile Marketing
o There are six categories for the Best Use of Mobile Marketing Award which include:
 Branding
 Cross Media Integration
 Direct Response
 Product/Services Launch
 Promotional
 Relationship Building
• Innovation
• Social Impact
• Mobile Marketing Academic of the Year
• Outstanding Individual Achievement in Mobile Marketing
• Mobile Marketing Association Award for Overall Excellence

Winners will be selected by a judging panel of industry, association and media leaders. Visit the MMA Awards web page at www.mmaglobal.com/awards for more information on how to submit a nomination. Winners will be announced during the Global Awards Ceremony and Dinner to be held on November 17, 2010 in Los Angeles – www.mobilemarketingforum.com

About the MMA (Mobile Marketing Association)
The Mobile Marketing Association (MMA) is the premier global non-profit trade association established to lead the growth of mobile marketing and its associated technologies. The MMA is an action-oriented organization designed to clear obstacles to market development, establish mobile media guidelines and best practices for sustainable growth, and evangelize the use of the mobile channel. The more than 700 member companies, representing over forty countries around the globe, include all members of the mobile media ecosystem. The Mobile Marketing Association’s global headquarters are located in the United States and it has regional chapters including North America (NA), Europe (EUR), Latin America (LATAM), Middle East & Africa (MEA) and Asia Pacific (APAC) branches. For more information, please visit www.mmaglobal.com.

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Press Contacts:

Archana Muthappa
Rice Communications
T: +65 6221 8729
E: archana.muthappa@ricecomms.com

Shruti Soni
Rice Communications
M: +91 98733 54750
E: shruti.soni@ricecomms.com

Tens of millions of people are now aware of the staggering 15 billion pounds (6.8 billion kg) of rubbish dumped in the world’s oceans each year thanks to a pioneering environmental mission, the Plastiki Expedition.

21 July 2010 – Tens of millions of people are now aware of the staggering 15 billion pounds (6.8 billion kg) of rubbish dumped in the world’s oceans each year thanks to a pioneering environmental mission, the Plastiki Expedition. Led by adventurer and environmentalist David de Rothschild, the ocean-crossing expedition relied solely on the clarity, quality and reliability of Inmarsat’s FleetBroadband service to spread its important message to a global audience.

Plastiki, a 20-metre catamaran that uses 12,500 reclaimed plastic bottles in its hull, is on course to arrive in Sydney this weekend. Using Inmarsat’s FleetBroadband, de Rothschild and his crew have been able to keep the expedition firmly in the public eye and raise a debate on finding ways to beat waste, in particular the colossal amounts of plastic in our oceans.  

Since its departure from San Francisco on March 20, 2010, over 50 media interviews have been conducted, resulting in more than 300 print articles, 200 radio and TV broadcasts and 1,000 mentions on websites. There are over 800,000 search terms relating to Plastiki and 52,200 related images on Google.

Celebrating the eco boat’s arrival, the New South Wales State Government has declared a state event. When the boat reaches its final destination it will have sailed over 7,500 nautical miles, or about 13,000 kilometres over more than 120 days.

De Rothschild said the journey had succeeded in attracting a worldwide audience. Over a million people have followed the vessel’s progress via www.theplastiki.com, and over 7,000 people are following on Facebook. 

Said de Rothschild: “Every day we have thousands of people simultaneously responding online, it’s amazing to see this growing community.”

A lasting legacy of the Plastiki will be its capacity to shift public thinking and perception from plastic as the enemy to plastic becoming part of the solution. To solve the plastic pollution and waste issues at large will require a re-think of how we currently use, reuse and ultimately dispose of plastics and waste products.

According to Andrew Sukawaty, Chairman and CEO of Inmarsat, the FleetBroadband services helped Plastiki capture the imagination of the general public.

Said Sukawaty: “Plastiki has created an increasingly large and loyal following around the globe. We’re delighted that our flagship service, FleetBroadband, can help effect change. As David so rightly says, the impact of our plastic waste is undeniable.”

Commenting on the global reach of this vital environmental message, de Rothschild said:  “One of the founding principles of the Plastiki Expedition was to create a global conversation around the issues and the solutions needed in order to beat waste, especially the plastic pollution that plagues our oceans. Without Inmarsat’s FleetBroadband service, unwavering commitment and vision to support our call to action, the Plastiki wouldn’t have been able to reach the global audience it has, and in turn create such an immense global voice of change.”

As well as reaching over six million viewers through a single interview on the Oprah Winfrey Show, regular video reports were transmitted from the boat for weekly TV and web reports on CNN International. De Rothschild conducted many phone interviews over FleetBroadband, including one with the website Smartplanet in which he said: “Because we have all this connectivity, it allows us to be ambitious with the messages we send and the kind of content we are posting.”

The high-quality voice and broadband data connectivity of Inmarsat’s maritime service, FleetBroadband, has guaranteed that Plastiki has been the most connected environmental messenger on today’s oceans. During the 120 day plus voyage FleetBroadband has provided essential 24/7 connectivity and sent high-definition television (HDTV) and rich multimedia content from Plastiki to the world’s media in a bid to reach the largest global audience with this environmental message.

The boat is completely self-contained in terms of its energy generation. A SAILOR FleetBroadband 500 (FB500) was supplied by solutions provider Satcom to send store-and-forward video from the boat back to the project website and to media. The video production equipment was supplied by Livewire Digital, airtime by Stratos Global and the Inmarsat C safety service by Thrane & Thrane.

The Plastiki Expedition has benefited from the 432kbps of standard IP connectivity, and up to 256kbps of guaranteed or ‘streaming’ IP data. 

In addition to creating a media event, it was, according to Plastiki skipper Jo Royle, hugely reassuring for the crew to know that with FleetBroadband they were never alone, and that their progress and news was reaching not only the media, sponsors and a global audience but also their own friends and families.

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Notes to Editors

Additional quotes

Skipper Jo Royle: “The expedition would have had a totally different meaning without the support of Inmarsat. Without it, there is no way we would have had so many hits to our website and built such an incredible community of people following us and engaging in live discussions about the health of our oceans and how we see a smarter future.”

Skipper Jo Royle: “The Sailor FB500 and Stratos as the air time service provider for the Plastiki expedition have been 100 per cent reliable. I have never experienced such clarity in ship-to-shore communications. Inmarsat technology has totally revolutionised my job as an ocean sailor skipper. We can now enjoy life at sea and remain connected with developments on shore. As technology across all aspects of professional life at sea continues to push boundaries, connectivity between ship and shore side teams is increasingly important.”

About Inmarsat

Inmarsat plc (LSE: ISAT) is the leading provider of global mobile satellite communications services.  Since 1979, Inmarsat has been providing reliable voice and high-speed data communications to governments, enterprises and other organizations, with a range of services that can be used on land, at sea or in the air.  The company’s services are delivered through a global network of more than 400 distribution partners and service providers operating in 100 countries.  For the year ended 31 December 2009, Inmarsat plc had total revenue of US$1,038.1 million (2008: US$996.7 million) with an EBITDA of US$594.2 million (2008: US$531.2 million).  For more information, please visit www.inmarsat.com.

About Adventure Ecology / The Plastiki Expedition

Founded in 2005 by David de Rothschild, Adventure Ecology uses the magic and excitement of unique field missions to educate, entertain and raise awareness of environmental and social issues while driving innovative real world solutions. Adventure Ecology’s latest undertaking is The Plastiki Expedition: an approximately 11,000 nautical mile voyage from the United States to Australia which aims to showcase smart thinking by using waste as a valuable resource. David de Rothschild along with his crew including skipper, Jo Royle, and co-skipper, David Thomson, are currently sailing across the Pacific aboard a state-of-the-art, sixty-foot catamaran made from 12,500 reclaimed plastic bottles and Seretex, an innovative, self-reinforcing PET material that is completely recyclable. Through this and other eco-conscious initiatives, Adventure Ecology’s long-term vision is to create a global, youth-based community of change-makers that learn, share, speak and, most importantly, act to address our global sustainability issues in order to promote a greater respect, connection and responsibility for our Planet, its environment, species and people.  Additional information is available at www.adventureecology.com | www.theplastiki.com.

CommVault and Mcafee Partner to Deploy Integrated Data and Security Management Solution for Ellis Medicine

One of the Nation’s Top-Ranked Hospitals for Patient Safety & Clinical Excellence Ensures Highest Levels of Patient Data Security while Lowering Storage and Administrative Costs by up to 75 Percent

CommVault (NASDAQ: CVLT) –SINGAPORE, SG—July 19, 2010

News Facts

• Ellis Medicine, the only provider of acute hospital care in New York’s Schenectady County, has deployed CommVault® Simpana® software and McAfee ePolicy Orchestrator (ePO) to lower compliance risk, respond more quickly to regulatory changes and increase productivity by safeguarding electronic medical records and other critical patient data.
• According to a study conducted by HealthGrades, a leading national healthcare ratings company, Ellis Medicine is the only hospital in the state and one of only 76 nationwide to be ranked among the top five percent of U.S. hospitals for patient safety and clinical excellence. To that end, Ellis Medicine is committed to best practices in electronic medical record retention, HIPAA compliance and end-to-end data management.
• In an effort to curb costs needed to improve operational efficiency and ensure high levels of patient care at the hospital, Ellis Medicine replaced multiple disparate backup and recovery solutions, including Tivoli Storage Manager and Symantec Backup Exec, with Simpana software’s Backup and Recovery and Archive modules. By leveraging Simpana software’s Singular Information Management® approach, the organization now reports reduced risk and email storage costs of up to 75 percent lower than with its previous solutions.
• According to Ellis Medicine, Simpana software’s integration with McAfee ePolicy Orchestrator (ePO) has provided unparalleled enterprise-wide visibility to the status of backed up and archived critical patient and application data. As a result, the organization can better correlate data management and security to further reduce costs and administrative overhead while improving threat protection and overall compliance.
• Building on a strategic partnership between the two companies, unique integration between CommVault Simpana software and McAfee ePO enables administrators to have more information at their fingertips — leading to faster and more concise decision making regarding security, data integrity and protection, as well as compliance status — all critical business disciplines.

Tweet This: @CommVault and @McAfee partner to deploy security and data management solution for Ellis Hospital http://bit.ly/tHOP

Seamless Integration with McAfee ePO Improves Patient Data Integrity

• According to Ellis Medicine, the customized ePO dashboard offers color-coded status screens and “at-a-glance” information, which helps a small team quickly identify potential risks before data integrity is compromised.
• Automated reporting and email alerts also reduce operational costs and boost management efficiencies by facilitating up-to-the-minute access to all data management activities spanning backup, recovery and archive operations.
• The organization also reports expedited recoveries by easily switching from the customized ePO dashboard to the Simpana software console to accelerate other functions, such as restoring a single email from the Simpana software Archive for Microsoft Exchange.
• Ellis Medicine plans to take advantage of extended data management capabilities, including Simpana software’s Replication module, to elevate disaster recovery while Simpana software’s Search module could prove useful in offering streamlined access to electronically stored information (ESI) for improved productivity and further reduced risk.
• A six-person team of network engineers oversees 200 physical and virtual servers as well as 27 TBs of backups comprising critical clinical data, 1,500 email boxes and specialized healthcare applications built using Oracle, SQL and Sybase databases.

Supporting Quotes

From Rodney Kowalczyk, network engineer for Ellis Medicine:

• “The ability to take security management beyond the endpoint to encompass data management and network protection is huge.”
• “We really appreciate having color-coded status checks easily visible on the combined dashboard. We can assess status from across the room. We have a lot of confidence that we know what’s going on at any time. Single console management of Simpana software and McAfee using ePO has helped us become very efficient.”
• “We trust CommVault Simpana software to bring our data back. It’s a great feeling to know that McAfee keeps everything secure while CommVault keeps everything safe. The fact that the platforms integrate so well together is a complete win-win.”

From Mark McGill, senior network engineer for Ellis Medicine:

• “CommVault’s Archive for Exchange is really helping us with our compliance demands. We grab the Exchange journal twice a day and offload the data seamlessly to our EMC SAN.”
• “We’ve been able to shrink email box sizes from 4 GBs to a more manageable 500 MBs, while reducing storage costs by up to 75 percent by moving older emails off high-cost RAID 10 disk onto more economical SATA storage.”
• “We chose CommVault and McAfee because they are two leaders in their respective fields and to have them integrate their offerings is icing on the cake.”

Resources

• Ellis Medicine Case Study

http://news.commvault.com/pdf/ellis-medicine.pdf

• Watch the McAfee/CommVault video interview

http://download.commvault.com/unsecure/media/video/mcafee/mcafee-video.html

• More about McAfee and CommVault

http://partners.commvault.com/mcafee/

• CommVault® Simpana® 8 Software

http://www.commvault.com/products.html

• More CommVault news

http://news.commvault.com/

• Follow CommVault on Twitter

http://twitter.com/CommVault

About McAfee, Inc.

McAfee, Inc., headquartered in Santa Clara, California, is the world’s largest dedicated security technology company. It delivers proactive and proven solutions and services that secure systems and networks around the world, allowing users to browse and shop the Web securely. With its unmatched security expertise and commitment to innovation, McAfee empowers home users, businesses, the public sector and service providers by enabling them to comply with regulations, protect data, prevent disruptions, identify vulnerabilities and continuously monitor and improve their security. http://www.mcafee.com.

About CommVault

A singular vision – a belief in a better way to address current and future data and information management needs – guides CommVault in the development of Singular Information Management® solutions for high-performance data protection, universal availability and simplified management of data on complex storage networks. CommVault’s exclusive single-platform architecture gives companies unprecedented control over data growth, costs and risk. CommVault’s Simpana® software modules were designed to work together seamlessly from the ground up, sharing a single code and common function set, to deliver superlative Data Backup, Archive, Replication, Search and Resource Management capabilities. More companies every day join those who have discovered the unparalleled efficiency, performance, reliability, and control only CommVault can offer. Information about CommVault is available at www.commvault.com. CommVault’s corporate headquarters is located in Oceanport, New Jersey in the United States.

Safe Harbor Statement

Customers’ results may differ materially from those stated herein; CommVault does not guarantee that all customers can achieve benefits similar to those stated above. This press release may contain forward-looking statements, including statements regarding financial projections, which are subject to risks and uncertainties, such as competitive factors, difficulties and delays inherent in the development, manufacturing, marketing and sale of software products and related services, general economic conditions and others. Statements regarding CommVault’s beliefs, plans, expectations or intentions regarding the future are forward-looking statements, within the meaning of Section 27A of the Securities Act of 1933, as amended and Section 21E of the Securities Exchange Act of 1934, as amended. All such forward-looking statements are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Actual results may differ materially from anticipated results. CommVault does not undertake to update its forward-looking statements.

©1999-2010 CommVault Systems, Inc. All rights reserved. CommVault, CommVault and logo, the “CV” logo, CommVault Systems, Solving Forward, SIM, Singular Information Management, Simpana, CommVault Galaxy, Unified Data Management, QiNetix, Quick Recovery, QR, CommNet, GridStor, Vault Tracker, InnerVault, Quick Snap, QSnap, Recovery Director, CommServe, CommCell, SnapProtect, ROMS and CommValue, are trademarks or registered trademarks of CommVault Systems, Inc. McAfee, VirusScan, ePolicy Orchestrator, ePO and/or other noted McAfee related products contained herein are registered trademarks or trademarks of McAfee, Inc., and/or its affiliates in the US and/or other countries. McAfee Red in connection with security is distinctive of McAfee brand products. All other third party brands, products, service names, trademarks, or registered service marks are the property of and used to identify the products or services of their respective owners. All specifications are subject to change without notice.

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Double Honours for IMPACT at (ISC)²® Annual Asia-Pacific Information Security Leadership Achievements Program

(ISC)²® recognises IMPACT’s efforts to enhance cybersecurity capabilities in the developing countries

Singapore, July 15, 2010 – International Multilateral Partnership Against Cyber Threats (IMPACT) received double honours from (ISC)²® (“ISC-squared”) fourth annual Asia-Pacific Information Security Leadership Achievements (ISLA) Program for its efforts to build capacity against cyber threats among partner countries especially in the developing nations.

(ISC)²®, the not-for-profit global leader in educating and certifying information security professionals throughout their careers with nearly 70,000 certified members worldwide, today announced the honourees for ISLA 2010. Mr. Philip Victor, Director, Training, Skills Development and Outreach, IMPACT has been selected as an Honouree in the Senior Information Security Professional category and the contribution of Mr. Sivanathan Subramaniam, Manager, GRC Professional Services, IMPACT has been recognised in the Information Security Practitioner category.

(ISC)²® will announce four distinguished workforce initiatives led by the most outstanding honourees at the ISLA Gala Dinner and Ceremony on 26 July in Singapore. A new special recognition – ‘Community Service Star’ – has been added to the ISLA Program to commend an honouree who has significantly contributed to building or broadening security awareness within their community.

Mr. Philip Victor, Director, Training, Skills Development and Outreach, International Multilateral Partnership Against Cyber Threats (IMPACT) said, “This recognition from (ISC)²® is a great encouragement for our mission to operationalise the UN/ITU’s Global Cybersecurity Agenda (GCA) in escalating cybersecurity capabilities and capacities to better protect, defend against and respond to cyber threats.  In line with a Memorandum of Agreement signed with (ISC)²® last year, IMPACT hopes this collaboration will enhance nations’ state of readiness to better protect, defend against and respond to cyber threats, particularly in the Asia Pacific, Middle East and Africa regions.”

The Global Cybersecurity Agenda is the United Nations’ International Telecommunication Union’s framework to enhance confidence and cybersecurity in today’s information society.  The Memorandum of Agreement between the two organizations aims to promote and offer (ISC)²®’s  certification courses to professionals in IMPACT’s partner countries, in turn providing a more holistic approach to cybersecurity.

“I’ve witnessed the growing importance of raising the security consciousness of not only professionals, but also end-users throughout local communities,” said W. Hord Tipton, CISSP-ISSEP, CAP, CISA, executive director for (ISC)²®.  “We are proud to recognize a deserving information security professional with the new ISLA ‘Community Service Star’ achievement for making a difference in his local community by sharing his information security knowledge and expertise with everyday Internet users.”

Through the ISLA Program, (ISC)²® publicly recognizes the ongoing commitment by information security leaders throughout Asia-Pacific to build a highly qualified and ethical workforce, and broaden the public’s awareness of information security. As part of (ISC)²®’s Global Awards Program, ISLA aims to recognize the achievements of outstanding information security professionals who have significantly contributed to the enhancement of the workforce by demonstrating a leadership role in an information security workforce improvement initiative, program or project.

Professionals were nominated in three distinct categories: Managerial Professional for an Information Security Project; Senior Information Security Professional; and Information Security Practitioner. Professional certification was not required for nomination.

“We received an overwhelming number of nominations this year from diversified economies within Asia-Pacific,” said Dr. Jae-Woo Lee, Fellow of (ISC)²®, co-chair for the (ISC)²® Asian Advisory Board (AAB) and Nomination Review Committee member for ISLA 2010. “We look forward to honouring thirty-three industry pioneers who have significantly improved information security workforce standards.”

For details about the 2010 ISLA Nomination Review Committee, please visit: https://www.isc2.org/InnerPage.aspx?id=6120.

The list of 2010 ISLA honourees may be found below:

https://www.isc2.org/PressReleaseDetails.aspx?id=6662

(ISC)²® officials will honour the ISLA honourees, the showcased workforce initiatives and ‘Community Service Star’ on stage at the ISLA Gala Dinner and Ceremony on 26 July 2010 at The Ritz-Carlton, Millennia in Singapore. Concurrently, the (ISC)²® Security Leadership Event – SecureAsia@Singapore Exhibition and Conference -will be held on 26-27 July at Suntec Singapore. The keynote and opening address will be made by Mr. Chan Yeng Kit, permanent secretary of the Ministry of Information for the Communications and the Arts in Singapore. Prof. Fred Piper, Fellow of (ISC)²®, professor, Information Security Group, Royal Holloway, University of London, U.K., will also present a keynote address titled ‘Challenges of Information Security.’

About IMPACT

The International Multilateral Partnership Against Cyber Threats (IMPACT) is the world’s first comprehensive global partnership against cyber threats. As an international not-for-profit organisation, IMPACT is a politically neutral platform, bringing together governments, academia and industry experts to enhance the global community’s capacity to prevent, defend against and respond to cyber threats.

IMPACT is the pioneer forum that enables all partner countries to collectively take a global leadership role in the interest of their national cybersecurity. Located in Cyberjaya, Malaysia, IMPACT’s Global HQ has been named as the physical and operational home of the International Telecommunication Union’s (ITU) Global Cybersecurity Agenda (GCA). This landmark collaboration provides ITU’s 191 member states with IMPACT’s expertise, facilities and resources to effectively address the world’s most serious cyber threats.

For more information on IMPACT, please visit www.impact-alliance.org.

About (ISC)²®

(ISC)²® is the largest not-for-profit membership body of certified information security professionals worldwide, with nearly 70,000 members in more than 135 countries.    Globally recognized as the Gold Standard, (ISC)²® issues the Certified Information Systems Security Professional (CISSP®) and related concentrations, as well as the Certified Secure Software Lifecycle Professional (CSSLPÒ), Certified Authorization Professional (CAP®), and Systems Security Certified Practitioner (SSCP®) credentials to qualifying candidates. (ISC)²®’s certifications are among the first information technology credentials to meet the stringent requirements of ANSI/ISO/IEC Standard 17024, a global benchmark for assessing and certifying personnel. (ISC)²® also offers education programs and services based on its CBK®, a compendium of information security topics. More information is available at www.isc2.org.

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For Media queries, please contact:

Benz Azuri Malik

Executive, International Cooperation, IMPACT

Tel:                 +60 (3) 8313 2126 (DID – Office)

Email:             benz.azuri@impact-alliance.org

Shouvik Prasanna Mukherjee

Senior Consultant, Rice Communications

Mob:              +65 9826 1424

Email:             shouvik.mukherjee@ricecomms.com

Sycamore Introduces Unique Mobile Broadband Optimization Solution

IQstream Adaptive Content Optimization for the RAN Helps Mobile Operators Improve Service Delivery Economics and Enhance Subscribers’ Multimedia Experience

SINGAPORE, July 13, 2010 – Sycamore Networks, Inc. (NASDAQ: SCMR), a leader in intelligent bandwidth management solutions for fixed line and mobile network operators worldwide, today announced the introduction of IQstream^TM, a unique answer to the service challenges posed by rapid mobile data growth in the Radio Access Network (RAN). The Sycamore IQstream mobile broadband optimization solution helps operators ensure a superior multimedia experience for their subscribers by dramatically reducing congestion in the access network caused by rising demand for Internet video and other rich media applications.  At the same time, IQstream significantly lowers the cost of delivering mobile broadband services by freeing up capacity in the cost-sensitive RAN.

Powered by Adaptive Content Optimization^TM technology and advanced learning algorithms, the IQstream solution dynamically adapts to mobile data traffic patterns, including peak usage periods and flash events. This allows operators to cost-efficiently meet growing subscriber expectations for a high quality multimedia experience while alleviating capacity constraints in a high-cost part of their network. As a result, operators can significantly reduce operational expenses, defer costly network upgrades, and dramatically improve the economics of their mobile data offerings.

“IQstream is an innovative new initiative from Sycamore that builds upon the company’s heritage of solving complex networking problems with adaptive, real-time service intelligence,” said Daniel E. Smith, president and chief executive officer, Sycamore Networks. “IQstream leverages Sycamore’s proven networking expertise and long-standing relationships with mobile operators worldwide to address the critical challenge of RAN congestion and the attendant implications for subscriber quality of experience, service profitability, and backhaul capacity planning.”

Key benefits of the IQstream solution include:

• Superior delivery of rich media content, particularly high quality video in the RAN
• Improved quality of experience for subscribers during peak usage periods
• Optimal utilization of existing network infrastructure
• Enhanced ability to serve large numbers of subscribers simultaneously accessing popular broadband content
• Simplified mobile broadband network planning and backhaul dimensioning

“The explosion of rich media content such as Internet video is creating massive congestion issues in mobile networks. This trend will only accelerate as end-user devices become increasingly more powerful and more and more subscribers consume new bandwidth-intensive applications,” said Kevin Oye, vice president of systems and technology, Sycamore Networks. “IQstream takes a unique approach to optimizing video and other rich media content traversing the RAN, employing sophisticated adaptive algorithms that self-tune in response to dynamic traffic behavior to ensure consistent service performance as mobile broadband usage patterns, applications, and devices evolve.”

IQstream can be easily and selectively deployed at network congestion hot spots for rapid improvements in service performance and immediate operational savings. Unlike core-based optimization schemes, Sycamore’s patent-pending optimization technology directly improves utilization of existing HSPA RAN infrastructure while maintaining full transparency to 3GPP radio network protocols and operations including critical core-based functions such as billing, policy control, and lawful intercept.

IQstream will be generally available in Q4 2010.

To learn more about Sycamore’s IQstream mobile broadband optimization solution, visit www.iqstream.net.

About Sycamore Networks

Sycamore Networks, Inc. (NASDAQ: SCMR) is a leading provider of intelligent bandwidth management solutions for fixed line and mobile network operators worldwide. From multiservice access networks to the optical core, Sycamore products enable network operators to lower overall network costs, increase operational efficiencies, and rapidly deploy new revenue-generating services. Sycamore’s global customer base includes Tier 1 service providers, government agencies, and utility companies. For more information, please visit www.sycamorenet.com.

We wish to caution you that this press release contains forward-looking statements regarding future events that involve risks and uncertainties, including statements about the Company’s expectations of the benefits of IQstream as well as the expected timing of the release of IQstream.  Readers are cautioned that the actual timing of release, market acceptance and/or performance of IQstream could differ materially as a result of unanticipated factors and events, including the introduction of successful offerings by competitors, unanticipated difficulties in launching IQstream, or the inability of IQstream to function as expected in various operator networks due to other technical or other unforeseen reasons.  Other risks and uncertainties inherent in the Company’s business include, but are not limited to, the Company’s reliance on a limited number of customers; variation in the Company’s quarterly results; industry pricing pressures and the high cost of product development required to remain competitive and keep pace with evolving features and technologies desired by customers; the consolidation of both suppliers and customers in the telecommunications marketplace; and general economic conditions.  Certain additional risks are set forth in more detail in the section entitled “Risk Factors” in the Company’s most recent Quarterly Report on Form 10-Q and Annual Report on Form 10-K filed by the Company with the Securities and Exchange Commission. The Company disclaims any intention or obligation to update or revise any forward-looking statements, whether as a result of new information, future results or otherwise.

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