TM Forum Gears up Communication Outreach in Asia Pacific with Rice Communications

Posted by • June 28, 2012 • Category: Press Releases


Singapore, June 28, 2012 – TM Forum, a global non-profit industry association focused on enabling service provider agility and innovation, today announced the appointment of Singapore-based Rice Communications as its PR partner for stakeholder outreach in the region for the next 12 months. Rice will support TM Forum’s communications outreach in Asia Pacific.

Commenting on the appointment, Nik Willetts, chief strategy officer for TM Forum, said, “With the tremendous growth in the Asian technology and communications space, Asia is one of the focus markets where our experience and expertise can bring value to industry players and professionals. In the digital media age, collaboration and standards are critical to effective partnerships, ensuring business efficiency and continuity as well as enabling competitive advantage. Through a sustained stakeholder outreach, we are committed to expanding our network relationships in the region. Rice’s extensive experience in the mobile and technology sector makes it the right choice to support our outreach.”

TM Forum’s membership community consists of over 230 of the world’s leading communication service providers, representing more than 85 percent of the global communications revenues. The Forum produces annual conferences globally, including Management World Asia which is the only Asian event that brings together leaders from the communications industry to discuss and share current trends and future predictions.

Sonya Madeira, Managing Partner at Rice Communications, said, “As the world becomes more and more connected, communication service providers play a very crucial role in making sure their customers are always at the heart of their business. TM Forum holds a vital responsibility in the communications industry by bringing together service providers and empowering them with the support and resources they require to succeed in a highly competitive environment. We are very excited to work with TM Forum and look forward to adding value to build the organisation’s reputation and presence in the region.


About TM Forum:

TM Forum is a global, non-profit industry association focused on enabling service provider agility and innovation. As an established thought-leader in service creation, management and delivery, the Forum serves as a unifying force across industries, enabling more than 900 member companies to solve critical business issues through access to a wealth of knowledge, intellectual capital and standards.

The Forum provides a unique, fair and safe environment for the entire value-chain to collaborate and overcome the barriers to a vibrant, open digital economy, helping member companies of all sizes gain a competitive edge by enabling efficiency and agility in their IT and operations. For more information about TM Forum, visit

About Rice Communications

Rice Communications was established in January 2009 to provide strategic, insightful and customized professional communications services. Based in Singapore, Rice caters to companies seeking to strengthen their profile across the Asia-Pacific region. With a zealous team of consultants, Rice is committed to raise the bar of the Asian PR and communications practice through value-oriented partnerships with clients, industry associates, suppliers, stakeholders and influencers, and the media. For more information, please visit:

Media contacts for TM Forum:

Grace Cuenca Rasyida Samsudin
Rice Communications Rice Communications
Tel: +65 6221 8322 Tel: +65 6221 8047
Mbl: +65 8399 1890 Mbl: +65 9299 7205

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