Singapore, July 5, 2010 – e-Dialog, a proven provider of advanced e-mail and multichannel marketing solutions, with a presence in the US and UK and more recently in the Asia Pacific region, has chosen to partner with Singapore-based Rice Communications for its communication needs.

“e-Dialog is new to the Asia Pacific region and we’re looking to ramp up operations very fast. This demands an agile communication partner and we have found that Rice Communications had the required expertise and reach. Needless to say, we at e-Dialog, are very pleased to be working with them,” said Darren Fifield, Managing Director, APAC at e-Dialog.

Rice Communications’ roster of clients remains strong, having added more than five clients since the beginning of the calendar year, like Progress Software, iTwin and Openwave Systems, and contract renewals by key clients namely AdMob, BoxSentry, Emerson Network Power, Inmarsat, the Mobile Marketing Association and NetIQ.

“Rice is growing primarily through word of mouth and client and partner references. Our expanding business reflects our record of successfully gaining traction for our clients, as well as the experience and professionalism of the team,” said Sonya Madeira, Managing Partner.

Rice Communications is also handling projects for Hill International, Hughes Network Systems, Singapore Emulsion Fuel and TÜV SÜD.

About e-Dialog

Established in 1997, e-Dialog empowers marketers to meaningfully connect with customers by engaging in relevant conversations through e-mail, mobile devices, social networks, e-commerce and at the point of sale. e-Dialog’s multichannel suite gives marketers direct access to timely customer insight that drives targeted and opportunity-rich consumer dialogs. With e-Dialog, marketers quickly evolve customer relationships from the newly acquired to the highly engaged.

Consistently recognized by top analyst firms for both outstanding service and first-class technology, e-Dialog is a global provider to some of the world’s most recognized brands, including  AirTran Airways, Avis Budget Group, Boots, British Airways, CVS/pharmacy, Nintendo, the NFL, PETCO, Reuters, the Royal Bank of Scotland group of companies, and The TJX Companies. With offices in Boston, London, New York, Seattle and Singapore, e-Dialog is a wholly owned subsidiary of GSI Commerce Inc. (NASDAQ: GSIC). For more information, visit http://www.e-dialog.com

About Rice Communications

Rice Communications was established in January 2009 to provide strategic, insightful and customized professional communications services. Based in Singapore, Rice Comms caters to companies seeking to strengthen their profile across the Asia-Pacific region. With a zealous team of young consultants led by seasoned professionals, Rice is committed to raise the bar of the Asian PR and communications practice through value-oriented partnerships with clients, industry associates, suppliers, stakeholders and influencers, and the media. For more information, please visit: www.ricecomms.com